🐾 The Canine Project — Product-Focused Website Support for a Dog Wellness Brand

📍 The Challenge

The Canine Project needed a digital partner to support the growth of their hero product, Best Barkin Wipes™ — a clean, convenient solution for dog care.

🛠 What We Did

• Supported Shopify website enhancements tailored for single-product storytelling and ecommerce UX
• Built and managed email & SMS marketing flows, including welcome, appointment reminders, promotions, and re-engagement campaigns
• Advised on product positioning, email flows, and platform integrations to support direct-to-consumer growth

✅ The Result

A focused, high-converting Shopify experience designed to introduce Best Barkin Wipes™ to dog parents — with clean design, clear benefits, and an easy path to purchase.